Chad Holroyd and Michael Green headed to Penryn to speak to the creator of Re-Imagine Your Town, a new project that seeks to revolutionise the way people perceive the area in which they live.

The market street in Penryn has seen many of its shops close their doors since the arrival of the ASDA superstore, but in one of these abandoned premises, a technological and creative advancement is beginning to shape. The Re-Imagine Your Town project aims to create a virtual replica of the town, that doesn’t just portray what you can physically see, but instead includes the memories and future visions of the inhabitants.

Bec Brodskis is the founder of InterAnima, the company that created the Re-Imagine Your Town project. He started his career working in a London-based community studio in Brick Lane, producing both professional and community media. After moving to Penryn seven years ago, he became a lecturer in Animation across different institutions, but found that this line of work was not for him.

It was then that he founded InterAnima, and found his calling within the local community. Talking about his inspiration for the project, he explains: “Its enabling people to have a voice. Whether it’s that weird, obscure story that you want to tell or something that’s very practical, like how to transform a town. I’m really inspired by the opportunity to give people a voice.”

The purpose of such a project is to enhance the perception that local residents have of the town in which they live, by revealing the memories and stories that are contained within it. “I think there is a lot to draw on, you can draw on a crack in the pavement and find a whole world hidden in that crack. Penryn has a lot of pavements and a lot of cracks and is an amazing place.”

Bec is also seeking to soothe some of the tensions that have been brewing amongst some of the people living in Penryn, especially in regards to the ever increasing number of students moving in, to incomers that are seeking a new place to settle, such as himself. “We are asking how Penryn can evolve in a way that is sustainable and cherishes the past, but also acknowledges the problems that people have been facing for years due to people like me, incomers.”